Immersive consumer insight that unlocks growth (shopper, behavioural, ethnographic)
We start with a belief that consumers can’t tell us the answer, only inform our thinking.
We employ a wide range of techniques to push beneath the surface, seeking those insights that illuminate ways forward.
With a strong emphasis on visual stimulus to provoke discussion in an increasingly visual world.
Revolutionary & evolutionary Innovation
We believe that successful innovation lives in making the surprising acceptable or the acceptable surprising (MAYA).
Our innovation techniques are a healthy mix of strategy and creativity deployed in pursuit of ideas that are strategically sound, emotionally resonant and commercially advantaged.